After its successful debut in 2021, SIAR SUMMER EXPERIENCE will return in June 2022 for three days in Mexico City with novelties from more than 20 watch brands with an indie spirit.


Last year, SIAR SUMMER EXPERIENCE brought together 1,300 guests and 70 media representatives who enjoyed the novelties of the first half of 2021 from 25 watch brands, as well as worldwide scoops and exclusive editions for the Mexican market.


SIAR SUMMER EXPERIENCE is supported by the expertise of SIAR, the most important haute horlogerie salon in Mexico and Latin America, which will celebrate its 16th edition in October 2022.


SIAR has consistently advanced the development of the Mexican and Latin American watch sector, as well as the connection among the different players of the watchmaking community through cool though understated experiences.


That’s the main goal behind SIAR SUMMER EXPERIENCE.

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